Saturday, September 26, 2009

Hollywood's Rush to Marvel

Is there a reason why is Hollywood so keen on putting out so many Marvel based movies? So far we have had announcements about a Fantastic Four reboot, a Ghost Rider sequel, another X-Men movie with possibly a New Mutant film to follow, and now Fox is rebooting Daredevil and talking about that long overdue Silver Surfer flick. So what's up with all these Super Hero to film movies, staring Marvel heroes? Well the Disney acquisition has a lot to say in this. While Disney will have a hand-off approach to the comic publisher, there's no way in hell they're going to sit back and let a bunch of other studios continue to reap profits from movies. Any layman knows that the House of Mouse is waiting for license agreements to lapse and they will vacuum up all these properties and put them out under one entity - the way it really should be. Most of the movie licenses work like the comic properties, under a "use or lose" agreement. So if these other studios intend to continue to make money off Marvel properties, they've got to produce something from them no matter how good or bad they've done in theaters. Now there's been a lot of talk about how many of these property only enjoy moderate success, but don't listen to the bullshit. Most of these movies, with a few exceptions, made more then money back in theaters and did pretty damn well on DVD sales. Super Hero movies are not simply the flavor of the month but viable money making entities that does not seem to be going anywhere. So to all the nay-saying and nit pickers, good luck in the trend to see an end to this trend any time soon.

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